Modern Classical Reinventions / Improv Trilogy (I)

Mom introduced me first to Nina Simone, and the fierce powerhouse of love that she radiates with her music, at a very early age. I guess many associate her incredible JS Bach inspired riffs with ‘My Baby Just Cares For Me’ but there is just so much more to her awe inspiring work… So, here’s the first of three posts honoring divine femenine creation, dedicated to the ever amazing Nina Simone: here she is performing Love Me Or Leave Me.

Ameland

Between two bodies of water, wedged between the sandy windbreakers of hardy dunes, lies a polder flatly hiding in plain view, just lying there, a calm refuge for birds, rabbits and visitors alike. There it is: the incredible softness of Ameland.

Advertising For Illiterate-Rated Jeeps

Online versions of newspapers in Spain tend to be of the hideously cheesy variety, almost entirely on account of atrocious advertising malpractice perpetrated on the poor visitor. El Mundo is no exception. But the following screen filling pop-up I saw just now apparently manages to destroy even the advertiser’s filters of poor taste:

Jeep Renegade Spanish Edition

The, eh, Jeep Renagade? Seriously, it’s proposing itself as the official summer stupification vehicle? Or is it just suffering from cross-cultural contamination with the average English speaker in, say, Magaluf?

Now, I’m totally in the market for one of Jeep’s smart SUVs so I’d wish they’d apply their otherwise rigorous quality control to the hiring process of whoever is in charge of spending Jeep’s precious advertising pesetas…

Such an incredibly stoopid spelling mistake in an ad for a world-famous car brand? Really? Somebody better tell Jeep that even in Spain cars are expensive enough to permit an expectation of mostly literate buyers…

Mind boggling.

Afterthought: maybe they’re really pining for free publicity as “el ridículo oficial del verano”